ATP Tour | Discover the collaboration

ATP TOUR & POLAROID EYEWEAR

Polaroid Eyewear takes the court with the ATP Tour, bringing style and innovation to the world’s most prestigious tournaments. The partnership will continue until 2027, carrying forward a shared vision of passion, performance, and innovation in the world of tennis.

lorenzo musetti is our new global Brand Ambassador

Lorenzo Musetti – currently ranked in the Top 20 tennis players of the PIF ATP Tour Rankings and Olympic Bronze Medalist –is the Global Ambassador of the partnership and the face of the 2025 Polaroid Eyewear global campaign. Musetti combines talent with distinct style both on and off court. These qualities perfectly reflect the brand’s values: youthful, athletic, and with a flair for fashion.